"Apps should provide valuable utility or entertainment, draw people in by offering compelling capabilities or content, or enable people to do something they couldn't do before or in a way they couldn't do it before." My App isn't "entertaining" enough. It has unique "utility" value, an address book of Map locations, with GPS current location - something that isn't being done on web pages. I could add info to the callout bubble (from tapping the red Marker Pin), but after several tries over three months, I've not heard from anyone here about how to customize that part of the Location_Map Plugin. "While we value simplicity, we consider simplicity to be uncomplicated - not limited in features and functionality." Undefined big words. " it would be appropriate to add iOS specific UI and functionality rather than displaying just pins of the locations on a map and directions." Undefined big words. Apparently the reviewer has never travelled anywhere as a tourist, and wanted to visit 15 different locations, using GPS. Resources for learning how to improve your app: - Review the https://developer.apple.com/design/tips/ UI Dos and Don'ts - Watch the video https://developer.apple.com/videos/ios/?id=7 The Ingredients of Great Apps to understand the basics of great apps. - Watch the video Designing User Interfaces for iPhone and iPad Apps for practical design tips (There was no URL provided) - Read the https://developer.apple.com/library/ios/documentation/UserExperience/Conceptual/MobileHIG/MobileHIG.pdf iOS Human Interface Guidelines and double check that your app's user interface adheres to these valuable guidelines. - Read the App Design Basics section of the http://developer.apple.com/library/ios/#documentation/iPhone/Conceptual/iPhoneOSProgrammingGuide/AppDesignBasics/AppDesignBasics.html#//apple_ref/doc/uid/TP40007072-CH2-SW2 iOS App Programming Guide. - Watch the http://developer.apple.com/videos/iphone/ iOS Development Videos to learn about programming and design tips. The BT PlugIns come with (or without perhaps) UI features - Do's and Dont's. Persons other than, and in addition to myself, should take note. Meanwhile, I'm up on Android sites.

Miss Scarlett, I don't know nothing about writin' no video games!

I believe you might win the most unique rejection on the BT boards thus far. Sorry to hear that. >>Miss Scarlet....games!<< You just gave me a case of the afterwork Lolz. Keep the faith, maybe rename app & resubmit to someone else?

You'll need to add more plugins to it I think

You could just add the infamous quiz, and remove it after publication :P

The review process is very inconsistent. The quiz is a good idea.

That was one of my first rejection reasons ever - my app "did not provide enough entertainment value". I was frustrated because of all of the simple apps in the store that were high up in the charts, and I asked the reviewer to explain to me in detail the logic of rejecting mine and approving those other apps. They ended up calling me and basically telling me that "some might slip through the review process but your's didn't" I deleted the app, re-submitted, and it was approved :P - unfortunately Apple no longer allows you to delete unapproved apps..so the more you do this, the more abandoned apps you will have piling up in iTunes Connect

HI Everyone, There are now more than one million iPhone and iPad apps available. So which are the best iPhone and iPad apps and games to download? check out our list for best gaming app. Download:- http://www.appstoredownload.com/best-drinking-game-never-have-i-ever